Through its subject-matter experts and years of expertise in the fenestration industry, Quanex brings you In Focus – the premier industry blog for the latest market insights, marketing trends, association news and legislation updates.
Carrie Scheetz is Marketing Project Manager for Quanex Building Products. She has more than 10 years of experience in the fenestration industry, planning and executing robust, modern tradeshow and event strategies. Carrie is an expert at bringing value to both customers and sales representatives.
Contact Carrie Scheetz directly at Carrie.Scheetz@quanex.com
Cristina Murray is the North American Marketing Director for Quanex Building Products. An award-winning marketing leader, Cristina Murray has significant experience driving brand awareness and achieving market excellence in the B2B marketplace. She is a leader and team builder who thrives on building marketing and communications messages to drive a business.
Contact Cristina Murray directly at email@example.com
Eric Thompson is a National Account Manager for Quanex Building Products with more than 15 years of experience specializing in vinyl window and door profiles. Eric’s high level of expertise and close relationships with customers will bring you the most relevant trends in vinyl.
Contact Eric Thompson directly at Eric.Thompson@quanex.com
Contact Guest Blogger directly at
Joe Erb is a Commercial Sales Specialist for Quanex Building Products. With more than 20 years of experience, Joe drives awareness and use of high-performance glazing and framing in the commercial market through education and technical support. His technical background brings into focus the challenges and the opportunities in today’s industry.
Contact Joe Erb directly at Joe.Erb@quanex.com
Natalia Bubis is the Corporate HR Manager at Quanex Building Products. She has over eight years of experience in human resources and career development, and will help you keep the pulse on today’s evolving HR and talent landscape.
Contact Natalia Bubis directly at Natalia.Bubis@quanex.com
Though this year's GlassBuild will be very different, you can expect the same real-time content and resources from Quanex. Erin Johnson outlines what to expect from us in the month of September.
Posted: August 12, 2020
by Guest Blogger
Filed under: Glassbuild, planning, tradeshows
GlassBuild is next week – what are some last-minute things you can do to prepare? Quanex’s Erin Johnson offers some tips on In Focus.
Posted: September 07, 2018
It’s 2018—have you made any New Year’s resolutions for your plant floor? Quanex’s Eric Thompson details a few relatively simple resolutions that can be undertaken anywhere.
Posted: January 30, 2018
by Guest Blogger
Filed under: goals, insights, planning
Annual planning season is here—catch some tips to make the most of it from Quanex Marketing Director Erin Johnson.
Posted: October 18, 2017
Filed under: goals, marketing, planning
Tradeshows are always a challenge to fit everything in. Read on from Quanex’s Prject Manager and Tradeshow and Event Specailist Carrie Scheetz for three practical tips to make the most of your time at tradeshows.
Posted: August 24, 2017
by Carrie Scheetz
Filed under: industry, planning, tradeshows
As we fully swing into spring, Erin Johnson shares some marketing spring cleaning tips on In Focus.
Posted: May 01, 2017
Filed under: development, digital, planning
Email marketing is still one of the most effective ways to reach your audience. Carrie Scheetz, Quanex's Tradeshow & Event Specialist, shares tips for running a successful email marketing campaign.
Posted: December 13, 2016
by Guest Blogger
Filed under: email, marketing, planning
A crisis can arise from a number of situations be it the digital space or the production floor. Erin Johnson, Quanex's director of marketing, shares tips to navigating a crisis communications situation.
Posted: September 01, 2016
Filed under: communication, crisis, planning
Just like any other processes that make our businesses run, our marketing efforts can be optimized by the use of data and analytics to zero in on what works, what doesn’t and how we can be more effective. Big Data is transforming the way we perform marketing efforts. Erin Johnson, Quanex's director of marketing, shares tips to integrate data into your marketing plan.
Posted: July 08, 2016
Filed under: data, e-blast, insights, marketing, planning
Corporate marketing teams get tasked with a lot. From tradeshow planning to the creation of sales collateral, from content marketing to Web planning, there’s plenty we juggle on a daily basis. A strong team needs to stay nimble, and we also need to know when to draw on the expertise of other organizations to help make it all come together smoothly.
Posted: April 12, 2016
Filed under: agency, marketing, planning, relationship