Through its subject-matter experts and years of expertise in the fenestration industry, Quanex brings you In Focus – the premier industry blog for the latest market insights, marketing trends, association news and legislation updates.
Carrie Scheetz is Marketing Project Manager for Quanex Building Products. She has more than 10 years of experience in the fenestration industry, planning and executing robust, modern tradeshow and event strategies. Carrie is an expert at bringing value to both customers and sales representatives.
Contact Carrie Scheetz directly at Carrie.Scheetz@quanex.com
Cristina Murray is the North American Marketing Director for Quanex Building Products. An award-winning marketing leader, Cristina Murray has significant experience driving brand awareness and achieving market excellence in the B2B marketplace. She is a leader and team builder who thrives on building marketing and communications messages to drive a business.
Contact Cristina Murray directly at cristina.murray@quanex.com
Eric Thompson is a National Account Manager for Quanex Building Products with more than 15 years of experience specializing in vinyl window and door profiles. Eric’s high level of expertise and close relationships with customers will bring you the most relevant trends in vinyl.
Contact Eric Thompson directly at Eric.Thompson@quanex.com
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Joe Erb is a Commercial Sales Specialist for Quanex Building Products. With more than 20 years of experience, Joe drives awareness and use of high-performance glazing and framing in the commercial market through education and technical support. His technical background brings into focus the challenges and the opportunities in today’s industry.
Contact Joe Erb directly at Joe.Erb@quanex.com
Natalia Bubis is the Corporate HR Manager at Quanex Building Products. She has over eight years of experience in human resources and career development, and will help you keep the pulse on today’s evolving HR and talent landscape.
Contact Natalia Bubis directly at Natalia.Bubis@quanex.com
Posted: February 11, 2021 by Cristina Murray
Filed under: digital, marketing, tradeshows
After probably more than a century, the whole home improvement sales model was blown up in an instant. While virtual selling was on the radar to some degree as a nice to have, it was not the norm. And many were not prepared right away. It took some retraining, redevelopment of marketing materials and likely a new approach to marketing.
Posted: December 10, 2020 by Guest Blogger
Filed under: marketing, strategies, virtual events
When choosing a supplier, superior product is just one piece of the puzzle. Carrie Scheetz talks about the importance of technical and marketing services that can help you optimize your operations beyond components.
Posted: September 24, 2020 by Carrie Scheetz
Filed under: marketing, services, technology
Quanex's Erin Johnson provides tips to keep top of mind for digital marketing success—so you stay top of mind for your customers.
Posted: June 11, 2020 by
Filed under: digital, marketing
Did you know that the average number of touchpoints needed for businesses to make a purchase decision is 40? Read more about the complexities of the B2B customer journey and the value of deepened relationships from Quanex’s Carrie Sheetz
Posted: February 24, 2020 by Carrie Scheetz
Filed under: B2B, marketing, strategies
Quanex's Marketing Project Manager, Carrie Scheetz, shares 5 top tradeshow trends from this year.
Posted: June 07, 2019 by Carrie Scheetz
Filed under: marketing, tradeshows, trends
AI is more than a marketing buzzword. It’s a strategic tool you can use to achieve your marketing goals. Quanex’s Erin Johnson helps you decide if AI is the right technology to add to your marketing mix on In Focus.
Posted: May 30, 2019 by
Filed under: marketing, technology, trends
Consumer privacy protections are changing, and anyone doing business online should stay up to date on how that’s taking effect. Quanex’s Marcus Barnhart explains in a new post for In Focus.
Posted: May 23, 2019 by Guest Blogger
Filed under: digital, insights, marketing
Wondering how to make a bigger impact with your LinkedIn page? Quanex’s Erin Johnson lays out some tips in a new post for In Focus.
Posted: April 12, 2019 by
Filed under: B2B, marketing, media
There’s still value in high-quality, custom marketing collateral. Quanex’s Marketing Director Erin Johnson explains why in a new post for In Focus .
Posted: April 02, 2019 by
Filed under: engagement, marketing, strategies