Through its subject-matter experts and years of expertise in the fenestration industry, Quanex brings you InFocus – the premier industry blog for the latest market insights, marketing trends, association news and legislation updates.
Anthony Wright is the Director of Strategic Marketing & Analysis for Quanex Building Products. With more than 20 years of experience leading research projects and setting long-term business strategies for national brands, Anthony will keep you up to date on the latest market insights and how they impact your every day.
Contact Anthony Wright directly at email@example.com
Erin Johnson is the Director of Marketing at Quanex Building Products. Erin has more than 20 years of experience in the fenestration industry and leads the global marketing and branding efforts for all of Quanex’s business units. She’ll be keeping you up to speed on marketing trends to help maximize your business.
Contact Erin Johnson directly at firstname.lastname@example.org
Contact Guest Blogger directly at
Ric Jackson is the Director of External Affairs and Government Relations for Quanex Building Products. An active member of the NFRC and WDMA, Ric has been key in the development of industry standards and will share his extensive knowledge of the latest government regulations and forecast for the fenestration industry.
Contact Ric Jackson directly at email@example.com
Tracy Rogers is the Director of Industry Relations & Advanced Technology at Quanex Building Products. Tracy has more than 20 years of experience in the fenestration industry and serves as a key liaison between Quanex and industry trade and technical associations worldwide—look to him for the latest and greatest from industry associations.
Contact Tracy Rogers directly at firstname.lastname@example.org
La Niña has arrived. Anthony Wright, Quanex's director of strategic marketing & analysis, details what you can expect with La Niña's arrival.
Posted: November 30, 2016 by Anthony Wright
Filed under: trends, weather, cold
Have you heard about the latest trend in digital? Erin Johnson, Quanex's director of marketing, gives you the rundown on Augmented reality and the role it may play in your marketing strategy.
Posted: November 28, 2016 by Erin Johnson
Filed under: marketing, visual, digital
Getting your target audiences and customers useful content should be a major priority for your website. Erin Johnson, Quanex's director of marketing, explains why creating personas may be the best way to accomplish this.
Posted: November 23, 2016 by Erin Johnson
Filed under: web, personas, research
Search Engine Optimization (SEO) can be an elusive trend for marketing professionals. Erin Johnson, director of marketing, shares important principles for your SEO efforts.
Posted: November 22, 2016 by Erin Johnson
Filed under: marketing, web, SEO
The Trump presidency could mean major changes to the fenestration agency. Ric Jackson, Quanex's director of government relations, explores the future of ENERGY STAR.
Posted: November 21, 2016 by Ric Jackson
Filed under: government, energy, fenestration
What does a Trump presidency mean for the housing market and fenestration industry? Anthony Wright, Quanex’s director of strategic marketing & analysis, shares his predictions for the new administration.
Posted: November 18, 2016 by Anthony Wright
Filed under: government, economy, fenestration
Many window fabricators are wondering where the market pricing for resin is headed over the next 18 months. For vinyl extruding window fabricators, resin pricing has a direct correlation to their profitability due to raw materials costs. With the presidential election behind us, some of the uncertainty is eliminated, and now we can project what the market is likely to do moving forward.
Posted: November 16, 2016 by Anthony Wright
Filed under: planning, market, reisin, CDI, pricing, materials, vinyl
Tough standards for windows and doors act as a mark of quality. Anthony Wright, Quanex's director of strategic marketing & analysis, discusses the increasingly stringent Miami-Dade certification.
Filed under: Miami-Dade, codes, building
As marketers, it is important to know how to tell the right story and tell it effectively. Carrie Scheetz, Quanex's Tradeshow & Event Specialist, shares tips from Content Marketing World.
Posted: November 10, 2016 by Guest Blogger
Filed under: marketing, insights, content
Redesigning a website that meets the needs of customers is a significant undertaking. Erin Johnson, Quanex's director of marketing, shares the five lessons the Quanex team discovered while redesigning Quanex.com.
Posted: November 08, 2016 by Erin Johnson
Filed under: design, insights, web