November 20, 2013
Quanex Provides Marketing Support for an Evolving Market
HOUSTON, November 20, 2013 (NYSE:NX) –Quanex is helping customers maximize their lead potential by adding to its suite of sales and marketing support tools. The expanded service offerings include digital strategy consultation, as well as a new marketing e-commerce site for downloading, ordering and customizing materials.
“Consumer buying habits have evolved over the last several years and continue to change, amplifying the importance of a solid digital strategy to support traditional marketing,” said Erin Johnson, marketing director for Quanex Building Products. “Our goal is to provide information and expertise to help our customers get started.”
Beyond digital consultation with customers, Quanex recently unveiled a new marketing e-commerce portal accessible through the Marketing Tools link on Quanex.com. As part of the company’s website overhaul designed to improve user experience, the marketing e-commerce site features brochures, sell sheets, sample ordering and collateral customization options organized by product line.
For more information on Quanex’s marketing services, including digital consultation, contact us at http://bit.ly/1d3Qunt