Owens TrueCharacter Flooring



Achieve the look of warmth, charm and tradition with solidly-engineered TrueCharacter Flooring. The rustic styling appears refined and eye-catching, adding boldness and character to any space.


  • White oak
  • Red oak
  • Northern hard maple
  • Hickory
  • American black walnut
  • American cherry
  • FSC® products are available, which provide internationally recognized standard setting, trademark assurance and accreditation services for companies, organizations and communities interested in responsible forestry.
  • All products are CARB Phase II certified to protect the air quality of homes 
  • All species are Lacy Act Compliant to help protect against deforestation and illegal logging practices
  • Flooring can contribute to Leadership in Energy and Environmental Design (LEED) certification points
    • MR 7: Certified Sustainability Harvested Wood
    • EQ  4.4: Low Emitting Materials 
  • Matte UV cured Urethane with Aluminium Oxide (standard on TrueCharacter)